Creative Leaders

2019

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The brief from the economic development agency was to design an education programme that pushed the boundaries. We like a brief like that!

We linked a group of young creative kids with an international petfood manufacturer.  The result is a new million dollar brand that has taken China by storm.  The story was a media sensation in the Chinese press.

It is an industry-ready programme and we have named it Creative Leaders Unplugged.  Read more at https://www.jarratts.com/creative-leaders-unplugged

Campion College student Jess Bailie was among them. “I’ve been part of an international marketing campaign, with my own international label. How cool is that?” she said.